As an award winning author, digital strategist and content producer, I strategize in creating best user experiences through front-end web development and touch points for all digital marketing platforms. By concentrating on how best to use the latest technologies and industry standards, I collaborate with graphic designers, back-end web developers and other marketing professionals to map interactive user journeys, create targeted personas, and implement innovative functionality to connect people with information, products and services they need and want.
For eight years I managed the marketing department for a $15 million nonprofit and successfully rebranded the organization. I developed and launched digital marketing campaigns using SMM and SEO strategies and built targeted followers and subscribers by blogging, writing e-newsletters, producing print publications, developing Google ad campaigns and giving presentations. Other responsibilities included managing outreach budgets, Google Ad Grants, part-time employees and volunteers, project management, relationship building, collaborating and implementing new digital strategies.
View my online portfolio.
If you have stumbled across this website looking for my inspirational fiction, visit my author site.